BEST PRACTICE: Man on the Moon John Lewis and Age UK

The battle of Christmas ads is drawing to a close, continuing to leave us all reaching for the box of tissues again and again. Last year’s winner, John Lewis, upped the social-ante this year, by swapping the cute WWF’s adelie penguins for the white-haired old moon man and Age UK. The cause-related campaign had a… Continue reading BEST PRACTICE: Man on the Moon John Lewis and Age UK